The incognito® Story
The first bottle of incognito® went on the shelves in the Summer of 2007. Starting with just one line and a team of two, we were passionately committed to helping people avoid insect bites and stings. incognito® insect repellent was born out of the misfortune of its creator Howard Carter, who despite taking both anti-malarial tablets and a DEET based insect repellent, was struck by malaria during his travels through India. Six months later, during a trip to Asia Howard suffered again from insect bites, this time with Dengue fever. The experience motivated Howard to invent a truly effective, natural insect repellent which would protect people from insect bites all over the world, incognito® was born!
Our Mission
What we believe in...
Sustainability is fundamentally about protecting the needs of future generations, but we understand that its definitions are diverse and can be quite complex. Incorporating such a broad principle into business can be difficult, so we’ve considered what sustainability really means to incognito® as a business to help us remain ethical, responsible, and sustainable.
- A strong and engaged workforce
- A clear, communicative supply chain
- Efficient and minimal resource use with maximum value added
- Where possible, use of renewable rather than finite resources
- Encouragement of others with similar ethical and sustainable values
- A supportive and honest relationship with our customers